Crafting a Career: Vision, Voice & Visibility
with Deb Schwartzkopf
Course Schedule:
2nd Thursdays // 5-7pm EST
Course Description:
Are you ready to take your creative practice to the next level—but aren’t sure where to begin? Join Deb Schwartzkopf for a year-long, monthly series designed to help you build the professional skills you need to thrive as a ceramic artist.
Through practical tools, guided exercises, and open conversation, you’ll learn how to define your voice, present your work with confidence, and move your artwork out of the studio and into the world. Each session will explore key areas of artistic development—from writing an effective artist statement and photographing your work, to dialing in a compelling website and setting achievable long-term goals.
Build a personalized plan for your creative future, a professional packet (artist statement, bio, resume), and a deeper understanding of how to define and connect with your audiences.
We will set goals in our first session and work out a more specific calendar as we move forward as a group.
Topics Include
Setting Goals – Breaking down complex challenges into manageable steps
The Artist Packet – Writing your statement, bio, and resume
Photographing Your Work – For portfolios, websites, and applications
Website Development & Critique – Building a strong online presence
Art to Market – Identifying venues that fit your work and how to reach them
Social Media & Online Community – With guest artists
Mailing Lists & Newsletters – Staying connected with your audience
Planning Ahead – 1-year, 3-year, and 5-year career mapping
Final Session – Reflecting on growth and sharing future plans
https://www.instagram.com/debspottery
Registration opens October 19th at 10am Central Time
About Deb
Seattle local Deb Schwartzkopf has worked in clay for over 20 years. After receiving an MFA from Penn State in 2005, she participated in residencies at the Archie Bray Foundation, Mudflat Studios, the Clay Studio, Watershed, Red Lodge Clay Studio, Pottery Northwest, the Ceramics Workcenter in Berlin, Germany, and San Boa in Jingdezhen, China! Deb teaches and exhibits nationally and internationally. Ceramics Monthly awarded Deb Ceramic Artist of the Year in 2019. Her book, Creative Pottery, was published in June 2020. Deb founded Rat City Studios in 2013 and Rain City Clay in 2022 with a mission to engage and build community through clay.
